NIGHT AT THE MUSEUM HOLIDAY SYMPHONY

Deck the Set!

As the lead art creative at NBCUniversal’s Content Innovation Agency, an in-house creative advertising agency, I art direct much of what we shoot in our content collaborations. The “Symphony” we created for the opening of Night at the Museum 3 (meaning an original campaign that we customized to run across many of our networks within the NBCU portfolio) is a particularly fun example of this type of work. From curating reference imagery for the tree decor to selecting final set furniture that bridged the gap between history and the modern age, collaborating with the filmmakers to create these spots was a delight.